We are going to be rich men

I'm opening up a little food stall with my friend Q at the Saturday walking street.  Walking street consists of thousands and thousands of people streaming up and down about a kilometer of closed off road. 

On walking street you'll find people selling a variety of wares from handicrafts to clothes to useless shit I don't quiet understand the point of selling.  There is also plenty of Thai food but the variety has a definite limit.  On top of this, some of the food I feel skimps the buyer on value.  What I mean is that you either (in some cases) don't get enough food or the quality of the ingredients isn't all that high (more profit for the vendor).

Seeing this gap in a market (literally) I hypothesized I could make a bit of money by copycatting the model of some other businesses in Thailand that are wildly successful.  The model is this: pay the premium to use better ingredients, make better food than everyone else, sell the shit out of it.

But what to sell?  My next thought was, well, sell what you know a certain percent of the human population can't resist.  Activate the same part of the brain that cranks to 11 on black Fridays outside of Best Buys and Walmarts.  Fried food.

What else does the human brain have trouble resisting?  Sweets.

After a few more considerations I came to the conclusion that....

FRIED

FUCKING

OREOS

BECAUSE

FRIED

FUCKING

OREOS

 

The problem with fried dough I've had back in America is that while delicious, it has always been oily, heavy, and left me feeling a bit regretful.  So I set about figuring out how to make it not so.  I spent maybe 20 hours total in the kitchen working out a recipe for the batter and went through probably 100 Oreos before finally figuring out the secret ingredient.  

Introducing Black and Whites, fluffy, non-greasy little puffs of ecstasy you'll shove into your maw until you run out of money.

Throw just a dash of icing sugar on these son's-a-bitches, toss'm in a brown bag and sweet christ you've got something so good you'd crawl through knives to get to. 

Once we've reasoned we've got a good thing going I will get back to work and crank out a few more items.

I keep telling Q...we're going to be rich men. 

We open this Saturday.  Fingers crossed.